Most recent conferences
Iancu Ioana Raluca
Assoc. Prof.
FSPAC, UBB
iancu@fspac.ro
About me
View the Romanian version
Latest anual update: 12th of February 2022
I am Ioana Iancu, associate professor at BBU. I am specialized in Political Science and Advertising, both in Romania and abroad (Central European University). I have a PhD in Sociology. I am the editor-in-chief at the Journal of Media Research. I am a co-founder of the Communication and Social Innovation Research Center. My interest domains are the use of technology in communication, creativity, and decision-making process. I love painting and reading good thriller books.
What I'm focusing on now
The use of new technologies in communication
Elderly's perception on new technologies
The use of technology to stimulate creativity
Research
Most recent conferences
2022
2022 – 19-22 October: Ioana Iancu. Understanding aging adults’ perception on chatbots. A technology acceptance approach. Rethink Impact – ECREA 9th European Communication Conference
Aarhus, Denmark
2022
2022 – 19-22 October: Patricia Blaga, Ioana Iancu. The use of VR in stimulating creativity. An experimental approach in the communication domain. Rethink Impact – ECREA 9th European Communication Conference
Aarhus, Denmark
2022
2022 – 19-22 October: Anișoara Pavelea, Lorina Culic, Ioana Iancu. Let’s talk about love. Intergenerational communication between grandparents and grandchildren on romantic issues. Rethink Impact – ECREA 9th European Communication Conference
Aarhus, Denmark.
2021
2021 – 20-21 May: Patricia Blaga, Ioana Iancu. Applications of Virtual Reality in Communication. A Top-Journal Systematic Literature Review.
The Regional Conference - 30 years of higher education in journalism and communication in Eastern Europe after 1989: From conquering the freedom of expression
Most recent publications - articles, books etc.
2023
Ioana Iancu, Bogdan Iancu (2023). Interacting with chatbots later in life. A technology acceptance perspective in COVID-19 pandemic situation. Frontiers in Psychology - Human-Media Interaction
13(1111003). http://doi.org.10.3389/fpsyg.2022.1111003
2023
Miruna Craiut & Ioana Iancu (2023). The Impact of Gender Stereotypes on Technology Perception. An Experimental Approach on Virtual Assistants.
Journal of Media Research, 16(3).
2022
Miruna Craiut, Ioana Iancu (2022). Is technology gender neutral? A systematic literature review on gender stereotypes attached to artificial intelligence.
Human Technology, 18(3), 297-315. https://doi.org/10.14254/1795-6889.2022.18-3.6
2020
Ioana Iancu, Bogdan Iancu (2020). Designing Mobile Technology for Elderly. A Theoretical Overview.
Technological Forecasting and Social Change, 155. https://doi.org/10.1016/j.techfore.2020.119977
Interests
- The use of technology in communication
- Elderly's perception on new technologies
- The use of technology to stimulate creativity
Courses
Bachelor degree
Course
Consumers and consumer behavior
Course
Advertising strategies
Course
Advertising projects
Masters degree
Course
Research methods in PR and advertising (english line)
Course
Creative thinking in PR and advertising (english line)
Course
Planning and research in advertising
Course
Advertising creativity
Doctorate degree
Course
Research methods in PR and advertising